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What is Monster High?

Monster High is a Mattel-created American fashion doll line that debuted on June 11, 2010. Monster movies, sci-fi horror, thriller fiction, and several other creatures inspired the characters. Garrett Sander developed Monster High, which featured artwork by Kellee Riley and illustrator Glen Hanson. Consumer products include stationery dolls, bags, key chains, various toys, playsets, and print/book series, among others.

An animated web series was made and posted on YouTube a few months after the launch. It resulted in the creation and distribution of a variety of direct-to-video television specials and movies, which were distributed on home video formats by Universal Pictures Home Entertainment and broadcast on cable TV station Nickelodeon in the United States.

In the digital era, audiovisual media was hailed as the modern-day motivation for launching new doll personalities. In 2016, Mattel produced Welcome to Monster High, a reboot and origin narrative that featured new face molds, enhanced animation technologies, and processes, a catchphrase (“How Do You Boo?”), and Jordin Sparks’ song “This Is How We Boo.”

Monster High

Mattel announced the return of the Monster High brand on February 23, 2021, promising new content and goods for the following year. A new animated series and a live-action film/movie based on the franchise have been announced by the company’s television division. In the United States, both projects will debut on Nickelodeon in 2022.

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